ENTER AWARDS

Deadline for entry - Friday 29th May 2026 23:55 (BST)

Our judges will be looking for...

Quality: How has the entrant set about exceeding the typical customer quality expectations through rigour, commitment and innovation in their service delivery?

Teamwork/leadership: How has the entrant inspired others or shown the skill to work collaboratively with colleagues and different departments to attain outstanding results?

Safety: How has the nominee proactively sought to address a safety issue that has delivered tangible benefits or promoted a high safety culture?

Passion: How does the entrant demonstrate an enthusiasm for ground handling and a love of what they do?

Innovation: How does the entrant deliver practical, scalable improvements in ground handling operations, enhancing safety, efficiency, sustainability, and other measurable performance outcomes


Click 'Enter Now' to enter each individual category below, or, if you wish to enter multiple categories, please use the tick boxes in the corner of each category to add them to your basket.

It is FREE to enter the Pride of Ground Handling Awards

Please keep you answers as concise as possible and within the word limits provided.

Please keep any uploads to 1 page, per upload field.

Celebrating the ground handling station that has established a reputation for going above and beyond in its service delivery to carriers or uncovering outstanding service innovations. This category is open to handlers from SMEs to large multinationals operating in pax and cargo. What matters is your station’s ability to demonstrate service excellence. We want to showcase operators who are dispelling the myth of a race to the bottom on price and blazing a trail with value added services to airlines/airports that embrace digitisation and raise the bar on safety, teamwork and passenger experiences.

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We’re looking for airlines and cargo companies to nominate cargo handlers who have worked with them to establish a value adding partnership at any given location. The entry could be the implementation of a digital solution that has improved processes to drive efficiency. Judges are looking for examples of progressive, win-win partnerships between handlers and airlines or IT suppliers that has brought a benefit in revenue and service delivery. 

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Digital Innovation - cargo

Digitalisation is central to the ground handling industry, driving efficiency, reducing costs, and improving safety through technologies. So, we’d like to hear how a particular digital innovation has helped deliver a direct service improvement or how customers across the supply chain have worked together to create the innovation to improve operations.

This year we have divided it into three subcategories: Cargo, passenger experience and ramp operations.

We will not be accepting entries focusing on broader digital ecosystem projects at stations and not applicable to autonomous GSE entries or digital operational centres.

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Digital Innovation - passenger experience

Digitalisation is central to the ground handling industry, driving efficiency, reducing costs, and improving safety through technologies. So, we’d like to hear how a particular digital innovation has helped deliver a direct service improvement or how customers across the supply chain have worked together to create the innovation to improve operations.

This year we have divided it into three subcategories: Cargo, passenger experience and ramp operations.

We will not be accepting entries focusing on broader digital ecosystem projects at stations and not applicable to autonomous GSE entries or digital operational centres.

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Digital Innovation - ramp operations

Digitalisation is central to the ground handling industry, driving efficiency, reducing costs, and improving safety through technologies. So, we’d like to hear how a particular digital innovation has helped deliver a direct service improvement or how customers across the supply chain have worked together to create the innovation to improve operations.

This year we have divided it into three subcategories: Cargo, passenger experience and ramp operations.

Ramp Operations category considers the primary outcome as operational performance improvement (e.g., efficiency, automation, digitalisation, sustainability, turnaround optimisation) not safety.

We will not be accepting entries focusing on broader digital ecosystem projects at stations and not applicable to autonomous GSE entries or digital operational centres.

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We are looking for handlers, airlines and airports to nominate a GSE Manufacturer that has gone that extra mile in delivering customer satisfaction. Judges are for looking for examples of valuable partnerships between manufacturers and their customers bringing service delivery to new heights.

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This entry is looking at new and exciting innovations and how they are making a difference to ground operations whether they are improving ramp safety, reducing costs or meeting sustainability goals, or possibly overcoming infrastructural challenges at airports. We can’t wait to hear from you.

Please do not resubmit the same entry if you were a previous winner.

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This entry focuses on an individual that has achieved outstanding results for their company since they joined. We will look at their leadership style, and how they have driven results to achieve excellent service quality, teamwork, and most of all passion for the industry. This entry is open to any leaders across the GSE sector from manufacturing, leasing, refurbishment to cargo and passenger handling.

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Sponsored by:

We are seeking to celebrate a long-serving industry leader whose passion, professionalism and ability to get the best out of their people has helped significantly enhance the reputation of ground handling. Your nominee could have worked at airlines, GSPs, airports or suppliers – what matters is the tangible improvement across safety, service quality and innovation they have unleashed on the apron. The nominee must have worked in aviation for 30+ years. Entries can be made confidentially.

Once you have won this award, you are unable to be nominated again.

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Eliminating ground damage, accident risks and striving for the highest possible safety standards is a guiding principle of all aviation stakeholders.

In the Ramp Safety Innovation category, we are looking for examples of safety awareness initiatives/programmes, technologies, processes or equipment in driving cultural change.

The primary outcome of this innovation is safety enhancement or risk reduction (e.g., injury prevention, aircraft damage reduction, FOD mitigation, human factors improvement) so judges want to see tangible evidence of the entrant’s impact on reducing injuries or ground damage.

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Eliminating ground damage, accident risks and striving for the highest possible safety standards is a guiding principle of all aviation stakeholders.

The Ramp Safety Hero award will celebrate the ground handling team or employee who have intervened to stop a safety event from happening.

Judges will also want to see tangible evidence of the entrant’s impact on reducing injuries or ground damage as well as clear commitment to taking safety from a compliance-based activity to a core business value.

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Acknowledging the ground handling employee or frontline team who go the extra mile to deliver an outstanding service for customers. From stepping up to solve an emergency situation without a second thought to making a passenger’s day with their expert and engaging customer care. Can you count on one of your teams or employees to rise to any challenge? Tell us about your unsung heroes.

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Sponsored by:

In the ground handling sector with an ageing workforce profile – this category will celebrate the manager or team leader under the age of 30 who has made the most impressive start to his or her formative career. Judges will be looking for a go-getter with an ability to deliver results, inspire their colleagues and come up with innovative business solutions.

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